It’s going to cost you some serious bills to hire an eCommerce SEO agency, even despite the fact that some of this industry’s focus is going to AEO rather than conventional search marketing tactics.

Even as the days of SEO morph, even potentially wane, the cost of the services comes at a premium.

Therefore, if you’re going to hire an eCommerce SEO agency, you might as well do your homework and make a wise decision. On that very note, here is the single most important thing for you to look for while you’re shopping.

Scan the Search Results

The single most important thing you can look for in an eCommerce SEO agency is one that shows up in the search results.

The organic search results, not the ads. Positions in the organic search results must be earned, rather than bought, like the ads can be.

Now, there is a theoretically infinite pool of potential keywords, and no single domain is going to rank for everything, but here are some keywords that you could check:

• eCommerce SEO services
• eCommerce SEO agency
• eCommerce SEO company
• SEO for eCommerce

Now let’s say you sell supplements; you could look for supplement-related keywords or others that are relevant to your industry:

• SEO for supplements
• Health SEO services
• Wellness SEO services
• SEO for supplement companies

These are just a few of the potential examples out there; you’re going to have to get creative with it. There is no single way to know which keywords are going to be the most practical, but they should be relevant to what you’re looking for.

Now, also, here’s something important to remember. It is not possible to rank for all keywords. Don’t even expect a single SEO services provider to rank for the majority of the keywords you search. You just want to make sure they show up on page one or even two for at least a few of them.

Now, let’s take a closer look at why this is the single most important factor in choosing an eCommerce SEO company.

Why This Is the Most Important Factor You Should Weigh in the Decision

There is effectively only one way to show up in the organic search results, and it’s by optimizing a domain, or at least a web page, for SEO.

If an agency doesn’t know how to optimize its own  webpages, there’s literally no chance at all that they’re going to be able to do it for your online store.

The other thing to keep in mind here is that the online industry for digital marketing services, specifically search engine optimization, is overwhelmingly, ludicrously saturated.

Only true eCommerce SEO experts are able to distinguish a website through effective SEO strategies and tactics. If a website shows up in the organic search results for SEO services-related keywords, take that website or agency seriously.

This is also important because these are literally the marketing strategy services you’ll be purchasing for your eCommerce website.

If you hire an agency that hasn’t demonstrated an ability to improve their own organic visibility and performance, don’t expect them to be able to do that for your business.

Get Started Looking for an eCommerce SEO Agency

It’s no secret, even in 2025, that an eCommerce SEO agency that knows what it’s doing can boost your organic footprint, delivering you higher organic search performance in the form of more impressions, clicks and traffic.

Done right, and targeting lucrative keywords, SEO can also improve your proverbial bottom line: impressions and sales.

Now, fortunately, you know the single most important thing to look for in your search. Get looking; the right agency for you is out there.

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